Privacy Policy

Last Updated: 25 March 2026

Brisbane Port Tyres, a subsidiary of SEQH Group ("we", "us", or "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use the Brisbane Port Tyres platform ("Service"). This policy complies with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).

1. Information We Collect

1.1 Personal Information

We collect personal information that you provide directly to us, including:

• Account Information: Name, email address, phone number, and login credentials
• Business Information: Business name, Australian Business Number (ABN), business address, fleet size, and industry details
• Payment Information: Bank account details for transfers, credit card information (processed securely via phone), and billing addresses
• Transaction Information: Purchase history, pledges, orders, payment records, and delivery preferences
• Communication Records: Correspondence with our customer service team, including emails, phone calls, and support tickets

1.2 Automatically Collected Information

When you access our Service, we automatically collect certain information, including:

• Usage Data: Pages viewed, features used, time spent on pages, and navigation paths
• Device Information: IP address, browser type, operating system, and device identifiers
• Cookies and Similar Technologies: We use cookies to enhance your experience and analyze usage patterns

2. How We Use Your Information

We use the information we collect for the following purposes:

• Service Provision: To process your membership, manage pledges and orders, facilitate payments, and arrange product delivery or collection
• Account Management: To create and maintain your account, verify your identity, and provide customer support
• Communication: To send you important updates about your orders, membership status, payment confirmations, and service changes
• Marketing: To send you promotional offers, new product announcements, and Container Deal opportunities (you may opt out at any time)
• Business Operations: To analyze usage patterns, improve our Service, develop new features, and conduct market research
• Legal Compliance: To comply with legal obligations, enforce our Terms and Conditions, and protect our rights and property
• Fraud Prevention: To detect and prevent fraudulent transactions, unauthorized access, and other illegal activities

3. How We Share Your Information

We may share your personal information in the following circumstances:

3.1 Within Our Corporate Group

We may share information with SEQH Group and its subsidiaries for business operations, customer service, and administrative purposes.

3.2 Service Providers

We engage third-party service providers to perform functions on our behalf, including:

• Payment processing and fraud detection
• Shipping and logistics coordination
• Email and communication services
• Data hosting and cloud storage
• Analytics and business intelligence

These providers are contractually obligated to protect your information and use it only for the purposes we specify.

3.3 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.

3.4 Legal Requirements

We may disclose your information if required by law, court order, or government request, or if we believe disclosure is necessary to:

• Comply with legal obligations
• Protect our rights, property, or safety
• Prevent fraud or illegal activity
• Protect the rights and safety of our users and the public

3.5 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

4. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest using industry-standard protocols (SSL/TLS)
• Secure data centers with physical access controls
• Regular security audits and vulnerability assessments
• Employee training on data protection and confidentiality
• Access controls limiting data access to authorized personnel only

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

• Account Information: Retained while your account is active and for 7 years after closure for legal and accounting purposes
• Transaction Records: Retained for 7 years to comply with Australian tax and business record-keeping requirements
• Marketing Communications: Retained until you opt out or request deletion
• Usage Data: Aggregated and anonymized data may be retained indefinitely for analytics purposes

6. Your Privacy Rights

Under the Australian Privacy Principles, you have the following rights regarding your personal information:

6.1 Access and Correction

You have the right to access your personal information and request corrections if it is inaccurate, incomplete, or out of date. You can update most information directly through your account settings.

6.2 Deletion

You may request deletion of your personal information, subject to our legal obligations to retain certain records. Account deletion will result in loss of access to the Service and cancellation of your membership.

6.3 Marketing Opt-Out

You can opt out of marketing communications at any time by clicking the "unsubscribe" link in our emails or contacting us directly. Please note that you will continue to receive transactional emails related to your account and orders.

6.4 Data Portability

You may request a copy of your personal information in a structured, commonly used, and machine-readable format.

6.5 Complaints

If you have concerns about how we handle your personal information, please contact us first. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Service. Cookies are small text files stored on your device that help us:

• Remember your login status and preferences
• Analyze how you use the Service
• Provide personalized content and recommendations
• Measure the effectiveness of our marketing campaigns

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of the Service.

8. Third-Party Links

Our Service may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children's Privacy

Our Service is intended for businesses and is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

10. International Data Transfers

Your personal information is primarily stored and processed in Australia. If we transfer information to countries outside Australia, we will ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable laws.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by email or through a prominent notice on our Service. Your continued use of the Service after changes are posted constitutes acceptance of the updated Privacy Policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: